✓ Most Advanced Growth System for B2B Tech Firms
✓ $30 Billion in Tech Sales in 100+ Countries
✓ Pay for Results with Performance-Based Fees
Helping B2B Tech Firms Build $1.5M+ Sales Pipelines in 90 Days—without hiring more SDRs, wasting ad spend, or taking unnecessary risks.
TechGrowth Advisors is an execution-driven B2B growth consultancy that transforms how IT, SaaS, and cybersecurity firms generate demand and close revenue.
- Trusted by B2B Technology Leaders in the USA & Europe
- $30 Billion in Tech Sales Generated Across 100+ Countries
- Proven System That Eliminates Cold Outreach & Ineffective Lead Gen
- Performance-Based Fee Model — We Only Scale When You Do


We Don’t Just Advise—We Execute. We Scale B2B Demand the Right Way.
TechGrowth Advisors is a high-impact consultancy focused exclusively on helping mid-market IT, SaaS, cybersecurity, and cloud companies build predictable, scalable revenue pipelines.
Our Approach:
- Precision ABM Execution – Multi-touch, data-driven demand generation.
- Sales & Marketing Alignment – We bridge the gap so sales only talks to high-intent buyers.
- Performance-Based Results – If we don’t drive your pipeline, we don’t win.
A Proven Growth Leader in IT, SaaS, and Cybersecurity.
Over $30B in tech sales across 100+ countries. Demand generation built for today’s B2B buyers.
Michael Williamson MBA, Founder & CEO of TechGrowth Advisors, is a globally recognized B2B Technology Marketing Expert who has scaled tech & SaaS companies worldwide.
Career Highlights:
- Led marketing, GTM, and demand gen for industry giants – Vodafone, Norton, Symantec, O2, Staples, Equifax.
- Built ABM & pipeline acceleration strategies for over 80 IT & SaaS companies.
- Generated over $30B in technology revenue through precision-targeted demand strategies.
- London Business School MBA.
- Kingston Business School MA in Marketing (with Distinction).


ABM That’s Built for Today’s IT & SaaS Growth Challenges.
Traditional B2B Lead Gen is Broken. We Built Full-Funnel ABM to Fix It.
- Execution-Driven (Not Just Strategy) – We don’t just create plans. We build & run your ABM system.
- 100% Focused on IT, SaaS & Cybersecurity – We know your industry, your buyers & your growth barriers.
- Proven, Guaranteed Results – $1.5M+ pipeline in 90 days. Paid on performance.
- Tech-Enabled & Data-Driven – AI-driven account intelligence, LinkedIn ABM, and high-intent engagement.
A Demand Gen System That Delivers High-Intent Sales Pipeline — Fast.
The Full-Funnel ABM Growth System™ Includes:
- Market Precision Framework – Identify & engage in-market buyers.
- Power Messaging Matrix – Multi-touch LinkedIn, email & paid media engagement.
- OmniChannel ABM Optimizer – AI-driven ad spend optimization across LinkedIn, Meta, Google, & YouTube.
- ABM Demand Acceleration Engine – Data-driven execution to turn engagement into pipeline.
- Pipeline Velocity System – Lead nurturing, CRM automation, & sales enablement.
- Scale Readiness Optimizer – A repeatable, scalable revenue system.


Scaling B2B Demand for High-Growth IT & SaaS Companies.
We work exclusively with companies in:
- Cybersecurity & Managed Security Services (MSSPs, MDR, EDR, Zero Trust).
- B2B SaaS (Enterprise AI, Data Analytics, FinTech, RegTech, Automation).
- Cloud & IT Services (MSPs, DevOps, AI-Enabled IT Ops, Cloud Migration).
- Business Communications & Network Infrastructure (UCaaS, CCaaS, SD-WAN, SASE).
What Tech Industry Leaders Say

“Michael led Europe Middle East & Africa through a transition including organization evolution and go-to-market changes that contributed to the turn around of the business.”

Sally Jenkins
Chief Marketing Officer, Symantec

“Engaging with Michael was a game-changer for us. His approach to dissecting the market is both thorough and insightful, leading us to make pivotal decisions that steered us in the direction of success.”

Stuart Wilson
Chief Executive Officer, Cloud4Partners

“Made a major impact across Vodafone’s operations across EMEA. One of the very best.”

Saj Arshad
Chief Marketing Officer, Vodafone Group